BIOptimizers Health Offers

What BIOptimizers actually sells

BIOptimizers is a supplement company that runs its entire front-end through ClickBank. The marketplace listing you’ll see is written for affiliates, not for you. It talks about EPCs, AOV, and conversion rates — that’s the language of people who get paid when you buy. Ignore it.

The two products pushed hardest are Magnesium Breakthrough and MassZymes. Magnesium Breakthrough is a magnesium supplement with seven chelated forms. MassZymes is a digestive enzyme blend with a heavy protease dose. Both are real, both have transparent labels, and both are priced like premium supplements — $83 for a 30-day supply of the magnesium, $67 for MassZymes (or $83 if you buy the bundle that’s often offered).

The company also sells probiotics (P3-OM), a sleep aid, and a few other things, but the magnesium and enzymes are the door-openers. If you buy one, you’ll be offered the others in a sequence of one-click upsells that can push your cart well past $200 before you realize it.

Magnesium Breakthrough: what’s inside

Here’s the label, straight from the bottle:

• Magnesium (as Magnesium Bisglycinate Chelate, Magnesium Malate, Magnesium Taurate, Magnesium Orotate, Magnesium Citrate, Magnesium Aspartate, and Magnesium Glycinate): 500 mg (119% DV)

That’s seven forms, no oxide, no stearate fillers that matter. The dose is high enough to correct a deficiency — most studies use 300–500 mg of elemental magnesium for that purpose. The forms are well-chosen: bisglycinate and glycinate are gentle on the stomach, malate is often used for muscle pain, taurate for heart health, orotate for cellular energy, citrate for constipation, aspartate for fatigue. If you’re going to take one magnesium pill, this covers the bases.

The problem is the price. You can buy a bottle of magnesium bisglycinate providing 400 mg of elemental magnesium for $15–$20. Add a separate magnesium malate for another $15, and you’ve got two of the most clinically useful forms for $35 total. The other five forms in Breakthrough are nice to have, but the evidence that they do anything your body can’t do with the first two is thin. You’re paying $83 for a convenience blend, not a breakthrough.

MassZymes and the enzyme claims

MassZymes is a protease-heavy enzyme blend. The label lists a proprietary blend of proteases with an activity of 100,000 HUT (hemoglobin unit tyrosine), plus amylase, lipase, and other enzymes. The marketing says it’s “3x more powerful” than other enzyme supplements, a claim based on comparing HUT numbers in a lab dish. That’s not the same as showing it works better in your gut.

For someone with low stomach acid, pancreatic insufficiency, or trouble digesting protein-heavy meals, a protease supplement can help. The dose here is high, so if you’re in that group, it might be worth trying. But for a healthy adult with normal digestion, the added enzymes are likely redundant — your body makes plenty. The “3x” claim is a lab number, not a human outcome. Treat it as marketing puffery.

How the marketing oversells

BIOptimizers uses language that blurs the line between supplement and life transformation. “Superhuman health” is the tagline. The copy suggests that magnesium deficiency is the hidden cause of everything from poor sleep to low testosterone, and that their specific blend fixes it in ways no other magnesium can. That’s a stretch.

Magnesium deficiency is real, and many people don’t get enough. But correcting it doesn’t require seven forms, and it doesn’t cost $83 a month. A decent diet plus a single well-absorbed form will get most people to the same endpoint. The extra forms are a luxury, not a necessity.

The affiliate recruitment copy on ClickBank — the stuff about ”+$1.00 EPC, +$150 AOV and high CVRs” — is telling. It means the funnel is built to extract maximum revenue per customer, not to deliver maximum value per dollar. That’s why you’ll see upsells for MassZymes, P3-OM, and a “VIP program” before you’ve even confirmed your first order.

What you actually get

When you buy Magnesium Breakthrough, you get a bottle of 60 capsules (30 servings). If you add MassZymes, you get 90 capsules (30 servings). There’s no physical book, no coaching, no app — just the supplements. The “bonus guides” that appear in the funnel are downloadable PDFs with diet tips and meal plans. They’re fine but not worth paying extra for.

The recurring subscription is where the business model lives. At checkout, you’re defaulted into auto-ship unless you spot the tiny checkbox. Canceling later means emailing support or calling a number. Complaints about difficulty canceling are not hard to find.

The refund policy and how it actually works

BIOptimizers advertises a 365-day money-back guarantee. That’s a vendor promise, not a ClickBank promise. ClickBank’s platform guarantee is 60 days, and that’s the one that’s enforced without hassle. If you want a refund, go through ClickBank — email their support with your order ID, and the money is back in 3–7 business days. If you try to go through the vendor, you might get the runaround. We’ve seen it.

The 60-day window is plenty to try a month’s supply and decide. If you don’t feel a difference in sleep, muscle cramps, or whatever you bought it for, refund it. The product is returnable even if opened, which is the only reason to consider testing it.

Who should buy, who should skip

Buy Magnesium Breakthrough if you’ve tried single-form magnesium (like citrate or glycinate) and they didn’t work, or if you have a specific reason to want all seven forms. The formula is well-designed, and the dose is right. Use the 60-day refund window as your test drive — if it doesn’t move the needle, send it back.

Skip it if you’re on a budget or new to magnesium. Start with a $15 bottle of bisglycinate or citrate. If that fixes your issue, you saved $68. If it doesn’t, you can always try the multi-form later.

Skip MassZymes unless you have known digestive issues with protein. For most people, it’s an expensive solution to a problem they don’t have.

The bottom line

BIOptimizers makes good supplements wrapped in aggressive marketing. The products are real, the labels are clean, and the refund policy (through ClickBank) is solid. But you’re paying a premium for branding and a multi-form blend that most people don’t need. The “superhuman” talk is noise. The supplements will do what magnesium and enzymes do — nothing more, nothing less.

If you buy, do it with your eyes open to the upsells and the subscription. And use the refund window if you’re not impressed.

— Mara Vance